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Notes on Data & Analysis

Write-ups on Python, R, econometrics, and the analytics problems I'm working through.

Jul 14, 2026

Olist 04: The Number Is Not the Answer. The Question After It Is

This is the last post in the series: what separates running the numbers from actually deciding what they mean for the business.

Jul 12, 2026

Olist 03: 11 Days, One Strike, and a Quietly Recalibrated Promise

A strike, a KPI that looked untouched, and the goalpost that had quietly moved to make it look that way.

Jul 11, 2026

Olist 02: The Number That Almost Fooled Me: When "Repeat Purchase" Runs Backward in Time

38% of "repeat customers" placed their second order before the first one even arrived. Here's how that broke a model, and how we fixed it.

Jul 10, 2026

Olist 01: Orders Grew 8x! So Why Do I Call This Growth "Fragile"?

Order volume grew 8x in 20 months. Only 3.11% of customers ever came back. Here's what that contradiction actually reveals.

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