Olist 04: The Number Is Not the Answer. The Question After It Is
This is the last post in the series: what separates running the numbers from actually deciding what they mean for the business.
Write-ups on Python, R, econometrics, and the analytics problems I'm working through.
This is the last post in the series: what separates running the numbers from actually deciding what they mean for the business.
A strike, a KPI that looked untouched, and the goalpost that had quietly moved to make it look that way.
38% of "repeat customers" placed their second order before the first one even arrived. Here's how that broke a model, and how we fixed it.
Order volume grew 8x in 20 months. Only 3.11% of customers ever came back. Here's what that contradiction actually reveals.